Transforming Transport Businesses with the  ‘Magic of Technology’ for over two decades

Our Story and Mission

How It All Started
Empowering small and medium haulage businesses with the magic of technology to take control, stay relevant, and compete in a rapidly evolving transport industry.
It All Began with a Simple Thought
While B2C tech became fast and user-friendly, B2B software remained slow, expensive, and hard to implement.
The Urgency to Evolve
In today’s world, businesses must digitise to stay competitive—but high costs and complexity often hold them back.
No Matter the Challenge, We’re Here
Inspired by AWS’s approach, we built flexible, cloud-based solutions to make digital transformation easier for hauliers.
A Smart Solution for Every Business
HaulierMagic’s powerful yet simple TMS software helps road transport businesses cut costs, streamline operations, and grow.

Core Values

What We Stand For
People First
Our people are the centre of all our thoughts and actions. We always prioritise the needs of our customers and employees to create great experiences.
Innovative Thinking
Building a culture of innovation with inspiration, where each individual feels empowered to push the boundaries and excel in their respective domains.
True Ownership
No problem is somebody else’s. We step up, and take ownership. We take extreme pride in what we do  and empower people to do their best work without getting in the way.
Fun
Work doesn’t have to be a “grind.” Nor does it have to be boring. We believe good work comes from having fun—not in spite of it.

Meet Our Team

The People Behind Our Success
Vaibhav Mittal
CEO, DATAINSIGHTS
'Tech Geek' with a flair for B2B Product Management.
‘Private Equity' Industry Veteran
Paul O'Connor
PRODUCT DIRECTOR
Go-to-market specialist.
‘Route Accounting’ Industry veteran
David Scott
CEO, HAULIERMAGIC
Tech Geek  with Business Acumen. ‘Transport’ Industry veteran
Saurabh Joshi
COO, HAULIERMAGIC
Led big scale events & implementations. ‘Customer Support’ veteran.
Garima Singh
VP OF GROWTH
Result-driven global B2B marketing leader. Driving performance and growth
Adele Sergeant
HEAD OF SALES
Experienced technology sales leader. Driving business growth through strategic solutions

You're in a good company

Our Clients
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Revolutionise Your
Transport Operations

Automation that not only streamlines tasks but also keeps you stress-free
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